A NEW DISTRIBUTION CHANNEL.
Originally created by Japanese corporation Denso-Wave, in 1994, in order to identify parts in the automotive industry, QR Codes have been used since 2003 for Mobile Marketing campaigns and are nowadays widely employed for promoting tourism-related products.
QR Code Interactive gives visitors the possibility of accessing information in audio, video, text and image formats while using their own phones, thus enabling a new communication channel and providing an interactive experience.
QR CODE INTERACTIVE PROMOTED ON SEVERAL PLATFORMS.
• iPhone, iPad and Android
• Facebook
• Twitter
• Email
QR Codes with the Audio Guide feature provide unlimited service levels for Audio Tours during peak hours, all the while allowing the user to access real-time information, such as special offers, the schedule for the next show or the advertisement for a new attraction.
The QR Code Interactive app is a superb marketing tool. It nurtures curiosity and establishes a proximity connection with the online visitor, as well as with potential visitors who may be interested in obtaining additional information on the location in question.
QR CODE APPLICATIONS.
• Hotels
• Natural Reserves
• Theme Parks
• Exhibits and Galleries
• Factories
• Towns and Cities
• Interpretative Centers
• Enotourism
√ Enhanced presentation of the Points of Interest.
√ Contents include multi-language texts, images, audio and video.
√ An easier journey for visitors, who are guided by maps and visual cues.
√ Potential staging of treasure hunts around the discovery of locations and cultural events.
√ Permanently updated information on cultural events, new attractions and new operations.
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