PROJET: Avis Tour Guide Spain
PROJECT DESCRIPTION: Following the development of the Avis Tour Guide GPS AudioGuide system, toGuide created a
new solution for Avis Spain. A concept similar to the one used by the
rent-a-car company in Portugal in regions such as Lisbon, Porto or Douro.
AVIS
TourGuide Madrid allows AVIS customers to drive themselves throw out the famous
Spanish capital according to three different routes that show up to 60 tourist
points, with a specific script wrote to the GPS Audio Tour by toGuide that also
did the translation and locution into three different languages – Spanish,
English and German – with sound design.
ACTIONS: Two
of the routes were created so the tourist may see the main spots in Madrid
that gave the city its reputation. A cultural and fun tour that allows a historical
and factual perspective of one of the biggest European capitals. The third
route is a scenic journey throw the surroundings of Madrid, like El Escorial. A
tour where the pleasure of driving takes the main role, assisted by Audio Guia
GPS that provides historical and cultural information about Spain, tips and
some local secrets.
With
itineraries where created according to the specific profile of Avis Spain customers. The application combines the latest and greatest
navigation technology with Audio Guide TourGuide function and the audio
descriptions are easily heard by all passengers of the vehicle throw the
integrated speaker or connection to the GPS Radio.
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